Share to Buy approached Totally to redesign and develop their entire property management system and associated website. The software was first developed in 2004 and subsequently grown with the business. In recent years however, the technology was becoming out of date, spread over a number of suppliers and in some cases completely unsupported.
This posed a huge risk to Share to Buy who had positioned themselves as the first point of contact for many first time house buyers and held an exclusive contract with Mayor of London. The brand was synonymous within the “Shared Ownership” market and the website had earned prolific search engine visibility across thousands of key terms.
An additional challenge to the project presented itself whereby having successfully fulfilled a contract with Mayor of London a short deadline was set that require a mandatory reworking on the front-end website. Share to Buy wanted to use this time to implement a brand new website whilst retaining the visibility they had earned to date.
Other agencies had insisted all the technology needed to be refactored in advance of any potential website improvements. Not only would this have critical impact on the day to day business the project would have taken in excess of 6 months. This was time Share to Buy just did not have.
Totally were able to propose an innovative approach combining our expertise and experience in technology, project management and development to minimise the overall risk to the project and deliver to Share to Buy’s requirements within the timescales.
Most importantly we were able to deliver both the front end and back end requirements on time and on budget. There was no disruption to the business even as the new website was launched and search engine visibility was retained.
By approaching the project in the way we did we were able to save Share to Buy significant financial outlay. As the project progressed business decisions were made that altered the priority of various aspects of the system meaning it was unnecessary to rebuild some functionality. Saving Share to Buy time and money as a result.
Development of the system continues but Share to Buy is now underpinned by a best of breed CMS and can rest assured knowing their bespoke technology is now fully supported and maintained.